“Kinect” for Xbox 360 unveiled in a spectacular live performance imagined by Cirque du Soleil

14th June 2010 - Microsoft reveal that Project Natal is now called "Kinect". It was officially revealed in a performance by Cirque du Soleil. Their press release is below:


WHAT: On the eve of the annual Electronic Entertainment Expo (E3) in Los Angeles, Xbox made entertainment history through a stunning Cirque du Soleil production that brought controller-free gaming and entertainment to life and gave it a name—  Kinect for Xbox 360.


A steady drumbeat emanated from a lush forest in the centre of downtown Los Angeles, featuring meteorite touch-downs, rotating living rooms, pulsating music, amazing puppetry and stunning physical dexterity—all inspired by Kinect for Xbox 360.


“The World Premiere Kinect for Xbox 360 Experience” surprised and delighted a global audience, featuring extraordinary entertainment experiences—no controller required.  Roaring rapids, wild tigers, mountainous obstacle courses and zooming race cars will be coming to living rooms around the world this Christmas. Further details and news will be provided at the Xbox 360 E3 Media Briefing on Monday, June 15 at 3:30 a.m. EST (broadcasted LIVE in Australian on Fox8).


WHO: Hollywood’s brightest stars, VIPs and media from around the world gathered to witness the future of entertainment brought to life before their eyes.


WHEN/WHERE: Sunday, June 13, 2010 at 9 p.m. EDT (New York time) / Galen Center, Los Angeles.